Marketing Jamaican small business products: a guide
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ISSN
0534-5391Date
12-1986Author
Instituto Interamericano de Cooperación para la Agricultura (IICA)
Ministerio de Agricultura (Jamaica)
Type
Informe
Metadata
Show full item recordDescription
192 páginas
Abstract
The document is a simplified guide to marketing small business products, intended for micro-entrepreneurs who want to learn about markerting, but find existing material too difficult. It was also prepared for trainers (extensionists, field officers and promoters). Two other manuals complete the series: 1) Operating a small business in Jamaica: A guide; 2) Starting and financing a small business in Jamaica: A guide.
Delegation
Representación Jamaica
Publisher
IICA
URI (Permanet link to cite or share this item)
https://repositorio.iica.int/handle/11324/11166Collections
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